He seemingly alluded to the fact that it was his obsession with World of Warcraft that led to the writing of the song. Josh Kemp, one of Del Rey's supposed ex-boyfriends is said to have the been the inspiration behind the song as rumored for years. When creating the song, Del Rey had no plans for it to be released as a single, as she assumed it would struggle to gain traction.
"She has stated that it is a statement about her putting her musical career on hold for him. There was something heavenly about that life – we'd go to work and he'd play his video games – but also it was maybe too regular. But I think with that contentment also comes sadness. In an interview for British online magazine The Quietus, Del Rey stated that the inspiration for the song came from her ex-boyfriend, commenting, "I think we came together because we were both outsiders. It was written about how Del Rey watched her then-boyfriend play video games. The song was written by Lana Del Rey and Justin Parker in the same sessions as " Blue Jeans" during the summer of 2010.